Did you know that using a brand book consistently produces 23% more income annually?
Make a brand book or brand bookIt is one of the most important assets of your business.Hotels and restaurantswho seek to replicate and scale their concepts, it is impossible for them to achieve it without abrand identity.
BRANDBOOK
BRAND BOOK FOR HOSPITALITY BUSINESS
According toForbesthe 10 brandsleaders in the world are jointly valued in $892trillionsof dollars. There are many variables that impact a brand manual, but it is the definition of its corporate, allamatic and visual identity that becomes essential.
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In Flavored Marketing we worked from scratch more than20 clientyouthanks to having un brand manual Many of them, those who have had that interest, have been able to replicate themselves without problems in a consistent and harmonic way.
WHAT IS A BRAND BOOK OR BRAND MANUAL?
The BrandBook or corporate identity manual is a guidein which all the elements that help build the corporate identity are concisely defined. In turn, it helps to elucidate how the brand is perceived by people outside the company.
It is a guide that defines…
the visual, verbal elements and the promise of value that build the identity of a brand to promote and promote its recognition in the market as a logo, color palette, typographic families, visual style, slogan, tone, permitted illustrations, brand photography.
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Defines, organizes and regulates all the elements of the brand.
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Outline and exemplify the information.
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They maintain unity and consistency in all communication.
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It defines elements, guidelines, uses and applications.
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It makes the work easier.
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It displays complex information in an accessible and visual way.
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Solve doubts about how to implement the brand.
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Scope and limits
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We should not be left alone with the aesthetics of the Brand Book on paper, we know that what interests you is the visual aspect of the brand guidelines that today require amultimedia, dynamic, entertaining and sound approach.
The brand books we developed include : logo and its correct and incorrect uses, color palette, multi-format fonts, textures, backgrounds, patterns and other graphic resources that reflect the soul of the brand.
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In addition to all that, we specialize in sensoryand the latest trends constantly reviewed by our creatives and designers, such as:
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Section of visual guidelines in social networks(templates, stickers, gifs, backgrounds...)
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Animated arts and logoto use in audiovisual content on social networks.
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AR Consulting(augmented reality) to sell previously modeled experiences and products in 3D.
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Branding consultancy for designersof interiors with a focus on turning spaces into memorable, replicable, trending sites that invite to be shared on social media, that is, “Instagrammable” or worthy of being reviewed by a Tiktoker.
If you want to go to the next level from being a startup to eventually becoming a strong brand that increases the value of your business,schedule a consultancy free now with us to clarify your next steps.
Companies with the that we work
⭐ BRAND MANUAL DESIGN
The most efficient way increation of your brandand achieving recognition of this, is by establishing visual brand elements that reflect the concept and offer harmony and visual coherence.
We get the brand to have the ability to be quickly identified in an online world whereYou only have 2 seconds to visually prove who you are during scrolling.
It's about fast, easy to digest, fun and entertaining content.
⬇️ Get the perfect brand manual for your Business today! 🚀
“Thegraphic designis one of themost essential tools we have to communicate who we areand what we value, and it plays a vital role in creating desire for our food andmaximize the customer experience”
-Raphael Abreu, Director of Graphic Design at Brands International. - Burger King consultants.
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